About Burtch Works

Years of Experience and Insider Knowledge

A desert with focused footsteps symbolizing Burtch Works specialized placement of highly qualified marketing and quantitative professionals

Burtch Works is a new firm, but an experienced team. In fact, our expertise in the highly-specialized arena of marketing disciplines and quantitative analytics is unparalleled. Don’t get lost trolling the big-board career sites. Let the experts at Burtch Works put their years of experience and insider knowledge to work for you.

The Burtch Works team brings deep industry knowledge, a strong and wide network, integrity and passion. We specialize in market research, marketing science and direct and digital marketing, but this focus is applied across a wide range of businesses and industries, from ground floor start ups to global corporate giants.

Passion and Commitment

The explosion of digital data has created a profound and growing need for experts who can translate that data into practical strategies and solutions. The people who make data make sense — specialists in consumer insights, business intelligence, marketing science, and integrated marketing — are our people. We know who they are and how they work, and we are passionate about making the right match between our candidates and clients.

Deep Knowledge Base

Our experience and focus has produced a wealth of knowledge — of the industry, the key players, career options, and planning process. We are trusted advisors to both our clients and our candidates. We pride ourselves on a recruiting strategy that promotes ongoing partnerships with clients and career-spanning relationships with candidates. By nourishing these satisfying relationships, our candidates have advanced and grown, often into positions where they have become our clients.


What We Do

Industries


Meet Our Team

Linda Burtch

She is the founder and managing director of Burtch Works, and an executive recruiter specializing in placing quantitative and marketing professionals.

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Linda Burtch is the founder and managing director of Burtch Works, and an executive recruiter specializing in placing quantitative and marketing professionals. Formerly a senior partner at Smith Hanley Associates, LLC, she managed the Midwest practice out of Chicago. An experienced recruiter, Linda has been placing entry-level through top tier executives in small, mid-sized and large businesses worldwide for more than 25 years.

Linda has made her name as an expert in the specialized field of quantitative marketing analytics. Linda says:

The people I work with are highly educated and part of a growing, often not well understood niche in the business world. I make it my business to get to know my clients and candidates as individuals, as well as to stay abreast of the industry as a whole.

I’m excited about the changes that emerging technologies are bringing to the marketplace — the open networking and transparent interfaces of social networking and the Internet are changing the way we do business in dynamic, sometimes unpredictable ways. This is a high-touch business that’s all about building relationships. Burtch Works is affording me, as well as my clients and candidates, the flexibility to capitalize on the growing potential of these technologies.

With more than 25 years experience, I also know what works. I have a long, vested interest in the quantitative and marketing communities, and a true belief that these professions will continue to evolve and grow in important, interesting directions. My greatest professional satisfaction comes from helping candidates explore and reach their career potential, and working with clients to plan for and maximize the potential of their business. That’s what I’m good at — that’s what I know.

Now I want to get to know you. Feel free to contact me by phone or email and let’s get the conversation started.

Linda specializes in: analysis, data mining, data warehousing, database marketing, direct marketing modeling, e-commerce, web analytics, business intelligence, econometric modeling, forecasting, market mix modeling, media optimization, sales analysis, market research, SAS Programming, statistical modeling, survey research and syndicated data.

Katie Ferguson

She is an executive recruiter working in the highly specialized field of marketing science. Prior to joining Burtch Works, Katie served as a recruiting professional...

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Katie Ferguson is an executive recruiter working in the highly specialized field of marketing science. Prior to joining Burtch Works, Katie served as a recruiting professional at Smith Hanley Associates, LLC, and spent six years as a recruiter and human resource generalist for the City of Chicago. She holds a Master’s degree, with an emphasis in Human Resource Development, from the University of Illinois.

Katie has concentrated her efforts on becoming a recruiting specialist in the quantitative marketing science industry. Katie says:

I have a passion for recruiting and believe that establishing strong relationships and open lines of communication are the keys to identifying the optimal match between client and candidate. Recruiting is often an evolving process, and developing long-term relationships is critical to making the process a success.

Finding the right candidate for a client, and the right position for a candidate is a very personal experience. As I get to know the needs of my clients over time, I can be proactive in identifying the strongest candidates for their current and upcoming staffing needs. Qualifications listed on the big boards are only a part of the picture. Personal connections made by a recruiter with strong relationships will lead to a successful match that is likely to last.

Burtch Works is an entrepreneurial environment that fosters teamwork and collaboration. We have a very collegial atmosphere that facilitates idea sharing and open communication, which makes us all better recruiters.

I offer a thorough working understanding of the specialized field of marketing science and the variety of roles it encompasses. I use this knowledge to help clients successfully navigate the pool of candidates, and take deep personal satisfaction when I play an integral role in finding the best possible job for my candidates.

Please feel free to connect with me via LinkedIn. I look forward to getting to know you soon. I can be reached via my direct phone number or email listed below.

Katie specializes in: data mining, economics, forecasting, marketing mix, market research analysis and pricing, marketing science, modeling, promotion response, quantitative marketing, regression analysis, SAS, statistics, survey methodology, database marketing, statistical modeling, data mining, campaign management, CRM, e-commerce, online marketing, SAS reporting, quantitative entry level, and web analytics.

Sandy Marmitt

She is a recruiting specialist for all channels of direct marketing which includes campaign strategy and analytic modeling. She also specializes in the online...

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Sandy Marmitt is a recruiting specialist for all channels of direct marketing which includes campaign strategy and analytic modeling. She also specializes in the online/e-commerce marketing area which includes web analytics. An experienced professional, she spent more than four years as a full-cycle recruiter and 18 years as a corporate human resource generalist, recruiter and benefits administrator. Before joining Burtch Works, she was Director of the Midwest Direct Marketing Group for Smith Hanley Associates, LLC, and prior to that, was Director of Human Resources for Equitec Group, LLC.

Sandy is equally immersed in the practice of recruiting and keeping current with everything happening in the marketing world. Sandy says:

My role as a recruiter is to find the best fit for my clients and candidates. My three greatest assets as a recruiter are more than 20 years experience, a realistic attitude and a consultative approach. Anything can happen in this profession. With flexibility and experience, I am prepared to handle any situation.

It takes time to get to know both my candidates and clients, and getting to know them is the best part of my job. The more knowledge I have about a candidate’s skills and personality, the more successful my recruiting efforts will be. It’s equally important for me to develop long-term relationships with my clients, to determine their wants and needs, to get to know their preferences and company culture, so the candidates I refer are likely to be a good fit.

Along the way, I have developed relationships with hiring managers and corporate human resources professionals, allowing me to put my candidates directly in front of the decision makers, instead of getting lost in the black hole of the Internet resume submission process. People hire people — the Internet is just a tool — a valuable tool, to be sure, but only one of many that I have at my disposal.

Burtch Works is a positive, supportive environment, where we are steeped in industry knowledge that our clients and candidates appreciate. If you are interested in making a connection, contact me by my direct line or email address listed below, and be sure to reach out to me on LinkedIn.

Sandy specializes in: direct marketing, integrated marketing, direct mail, circulation, catalog, list management, database marketing, statistical modeling, data mining, campaign management, acquisition, retention, account management, CRM, e-commerce, online marketing, email marketing web analytics, online reporting.

Alex Bell

He is an expert in recruiting for the niche areas of quantitative marketing and market research. With more than 10 years vested as a recruiter in this specialized...

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Alex Bell is an expert in recruiting for the niche areas of quantitative marketing and market research. With more than 10 years vested as a recruiter in this specialized industry, he brings unique insight and connections to this often misunderstood sector. Before joining Burtch Works, he recruited in market research for Smith Hanley Associates, LLC.

Alex manages the market research practice for Burtch Works, supporting both business-to-business (b2b) and business-to-consumer environments (b2c). Alex believes his years of experience and specialization bring added value to clients looking to hire the best in market research. He says:

My recruiting career has been so rewarding, in part because it is ever changing. Technology is constantly evolving and redefining the industry, and every candidate and company presents a unique set of circumstances and challenges.

As an experienced recruiter in market research, I provide a valuable resource for candidates and employers alike. This is a niche industry, often misunderstood, and my extensive experience, understanding of the nuances of the field and knowledge of players are powerful tools in the recruiting process.

My own recent career move has given me a new appreciation for the concerns and challenges my candidates and employers face. I work hard to develop career-long relationships, because trust is vital in a job search. For candidates, a job search can mean a major life change and often involves a considerable emotional investment; clients, on the other hand, are making significant monetary investments and want to get it right the first time.

I can define a marketable move, and point out the advantages and disadvantages of certain locations, industries, and companies. I know what works. I know how to market jobs within the industry. I have a pulse on title and salary grades, as well as regional and demographic challenges within various markets. It’s my job to devise an efficient search that produces exacting results for employers and candidates alike.

Burtch Works is an exciting venture that is already a first class operation. Linda Burtch and I share a passion for recruiting, and it’s great to be working with her again. The company has invested in cutting-edge software and technology, and hired recruiters who are highly respected and successful within their industries. We are a formidable team.

Alex specializes in: qualitative and quantitative methodologies supporting consumer, product, brand, and market research with b2b and b2c companies.