Job Change Data for Marketing Researchers Reveals an Active Market

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This post is contributed by Karla Ahern and Kit Nordmark, Burtch Works’ marketing research and consumer insights recruiting specialists. As we pointed out in our piece on hiring trends a few months ago, although marketing research has not been as affected by the rapid disruption sweeping other fields, including some of Burtch Works’ other specialties, predictive… Read more »

Tips for Using Assignments in Marketing Research Hiring

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This post is contributed by Karla Ahern and Kit Nordmark, Burtch Works’ marketing research and consumer insights recruiting specialists. Looking for a new way to evaluate potential marketing research talent? Employers are increasingly turning to assessment exercises as an additional step to gauge an applicant’s abilities before bringing them on board. These can come in many… Read more »

2017 Trends to Watch in Marketing Research Hiring

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This post is an adapted excerpt from our upcoming report, The Burtch Works Study: Salaries of Marketing Research Professionals 2016, which examines updated compensation and demographic data on over 700 researchers across the US, including how marketing research salaries vary by job level, region, industry, and client vs. supplier. Download the full report for free here – enjoy!  … Read more »

Salary Negotiation Tips for Marketing Researchers

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This post is contributed by Karla Ahern and Kit Nordmark, Burtch Works’ marketing research recruiting experts. A New Year often brings new career resolutions. At the beginning of every year we see an increase in the number of marketing researchers who are interested and willing to make a change as they reevaluate their goals and explore… Read more »

2016 Trends to Watch in Marketing Research Hiring

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We recently released our third annual Burtch Works Study: Salaries of Marketing Research Professionals, with updated salaries and demographic information on over 750 researchers across the US. There were a number of notable hiring trends that took hold over the past year, so Burtch Works’ Marketing Research team, Karla Ahern and Kit Nordmark, put together… Read more »

Burtch Works’ Best Advice on Interviews, Consulting, MBA’s, and More

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In the thousands of conversations that Burtch Works’ team of specialized recruiters have had with analytics and marketing research professionals, we’ve answered many questions about the recruiting process, career paths, and the hiring market. For this blog post, I asked our recruiters about the most common questions they answer on a daily basis, and how… Read more »

State of the Marketing Research Hiring Market 2014

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As part of my guest blogger series, the Burtch Works marketing research team will be sharing some of their articles previously published in AMA magazine. In April they published the following article on the state of the market, who’s hiring, and which skills researchers need to stay competitive. You can also check out a video on the AMA site… Read more »

Burtch Works’ Most Popular Social Media Posts from 2013

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2013 was a busy year for Burtch Works’ social media accounts, and I wanted to take the time to revisit some of our most popular links this year. Our top links include blog posts on topics from resume writing to data science wannabes, as well as links to our original research, including salary studies and a… Read more »

Career Advice and Trends for Marketing Research Professionals

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As part of my guest blogger series, the Burtch Works marketing research team will be sharing some of their articles previously published in AMA magazine. In the June 2013 issue, Burtch Works’ marketing research team published the article below about hiring trends they are seeing in the field, as well as career advice for marketing research professionals. They… Read more »