Salary Negotiation Tips for Marketing Researchers

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This post is contributed by Karla Ahern and Kit Nordmark, Burtch Works’ marketing research recruiting experts. A New Year often brings new career resolutions. At the beginning of every year we see an increase in the number of marketing researchers who are interested and willing to make a change as they reevaluate their goals and explore… Read more »

2016 Trends to Watch in Marketing Research Hiring

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We recently released our third annual Burtch Works Study: Salaries of Marketing Research Professionals, with updated salaries and demographic information on over 750 researchers across the US. There were a number of notable hiring trends that took hold over the past year, so Burtch Works’ Marketing Research team, Karla Ahern and Kit Nordmark, put together… Read more »

Burtch Works’ Best Advice on Interviews, Consulting, MBA’s, and More

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In the thousands of conversations that Burtch Works’ team of specialized recruiters have had with analytics and marketing research professionals, we’ve answered many questions about the recruiting process, career paths, and the hiring market. For this blog post, I asked our recruiters about the most common questions they answer on a daily basis, and how… Read more »

State of the Marketing Research Hiring Market 2014

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As part of my guest blogger series, the Burtch Works marketing research team will be sharing some of their articles previously published in AMA magazine. In April they published the following article on the state of the market, who’s hiring, and which skills researchers need to stay competitive. You can also check out a video on the AMA site… Read more »

Burtch Works’ Most Popular Social Media Posts from 2013

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2013 was a busy year for Burtch Works’ social media accounts, and I wanted to take the time to revisit some of our most popular links this year. Our top links include blog posts on topics from resume writing to data science wannabes, as well as links to our original research, including salary studies and a… Read more »

Career Advice and Trends for Marketing Research Professionals

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As part of my guest blogger series, the Burtch Works marketing research team will be sharing some of their articles previously published in AMA magazine. In the June 2013 issue, Burtch Works’ marketing research team published the article below about hiring trends they are seeing in the field, as well as career advice for marketing research professionals. They… Read more »

Market Research Changing with the Times

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  It should come as no surprise that Social Media is growing and becoming an ever larger force in marketing. As many of you might have seen in Tuesday’s front page article in the New York Times, the Social Media trend is just getting started. Almost every company has a Twitter and Facebook page, and you can’t… Read more »

You’ve got a Sexy Job!

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I just got back from vacationing in Morocco with my family. Morocco is a beautiful country with fabulous people and wonderful food – but I have to say, it wasn’t cool. A heat wave hit Marrakesh just as we did, and temperatures ranged from 110 –120°F every day — definitely not cool. And though my… Read more »

Title Inflation: VP of Blogging?

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One thing that we know is true: the key to happiness when taking on a new role is in your personal enjoyment of the job itself- not its title. However, a snappy title is often one of the first things we judge. So, how effective is this in a time when “title inflation” is more… Read more »