Meet Our Team
Here at Burtch Works, we believe in putting a face to a name. Our team consists of industry leading analytics and data science recruiters as well as market research recruiters. Look through our team bios below, and get to know our specialty recruiting experts.
Linda is the founder and managing director at Burtch Works, with more than 30 years of experience placing quantitative professionals. Her expertise has been widely cited in many news outlets, and her deep industry knowledge has made her an invaluable resource for clients and candidates alike.
“Having a long, vested interest in the quantitative and marketing communities, I know what works, and have a true belief that these professions will continue to evolve and grow in important and interesting directions. My greatest professional satisfaction comes from helping candidates explore and realize their career potential, and working with clients to plan for and maximize the potential of their business.”
With more than 20 years’ experience in recruiting and human resources, Sandy is our go-to recruiter for candidates in direct, digital, and quantitative marketing. She is a firm believer in the adage that people hire people.
“Along the way I have developed relationships with hiring managers and corporate human resource professionals, allowing me to put my candidates directly in front of the decision makers, instead of getting lost in the black hole of the Internet resume submission process.”
After graduating from the University of Illinois with a master’s degree in human resource development, Katie spent six years as a recruiter and human resource generalist for the city of Chicago. As a specialist in quantitative marketing science and operations research, Katie helped launch Burtch Works’ mid- and junior-level analytics practice, and has been working with analytics professionals for over nine years.
“Recruiting is often an evolving process, and developing long-term relationships is critical to making the process a success. Qualifications listed on the big job boards are only a part of the picture. Personal connections made by a recruiter and strong relationships will lead to a successful match that is likely to last.”
Naomi began her career in the marketing research world, working with Knowledge Networks, Ipsos, and GfK, and now partners with Linda Burtch, working on Burtch Works’ senior-level analytics and data science opportunities.
“As a recruiter, I’m committed to sharing my extensive knowledge of the hiring process with our candidates, and I believe that it’s critical to have a genuine interest in seeing candidates find a good match in order for them to be successful.”
Prior to recruiting with Burtch Works’ Marketing Research team, Karla worked in various client services, account management and business development roles at SymphonyIRI, Knowledge Networks and Dimestore (both now part of GfK). Having worked in marketing research before joining the team, Karla said the transition to recruiting for the industry was seamless.
“In my previous positions, I was tasked with creating relationships and cultivating trust, and I do the same thing as a recruiter. I work with clients and candidates to forge meaningful, long-term partnerships, which is something I truly enjoy.”
Before joining Burtch Works, Kit worked in the marketing research industry itself with a focus in qualitative research, most recently at The Futures Company within Kantar (the Market Research, Insight and Consultancy Division of WPP). Prior to that Kit worked at TRU — a boutique insights firm specializing in the youth demographic.
“Because I’ve spent time within the industry itself, I am acutely familiar with the ins and outs of marketing research and insights. I can leverage my background in research to uniquely understand what our clients seek in talent, as well as what our candidates bring to the table, and develop relationships that lead to matching our clients with top-notch marketing research professionals.”
Flora is well-versed in the analytics space, having been a quantitative market researcher at Nielsen for various CPG and retail clients. Prior to that, she began her professional career at Rosetta (New York-based digital ad agency) as a marketing consultant. Flora holds a degree in Psychology and Chinese from the University of Pennsylvania.
“Effective job placement isn’t simply matching requirements with a resume; uncovering the human element and the deeper cultural fit are what make a career so rewarding and successful. Having worked in the analytics industry for a number of years, I have a firm handle on what success means across this diverse landscape, and I am confident that both clients and candidates will reap the benefits of my expertise.”
With over 15 years’ experience recruiting in the quantitative fields, Heidi is one of our most experienced specialists. She is currently an executive recruiter on our quantitative team, assisting with the credit risk specialty, and balances her time at Burtch Works with her career in photography.
“Regardless of how technical our society becomes, strong personal relationships will always win over a faceless job process. We are committed to building those relationships with both our candidates and clients, which is why we have such deep relationships with so many of them.”
Katie is the Director of Research and Operations, and holds a graduate degree in Industrial and Organizational Psychology. She previously led a team of analysts responsible for quantitative and qualitative primary market research, and Katie’s skill with data analysis and comfort with technology give her a unique perspective on recruiting.
“Given the technological landscape in which we now live and work, it’s critical that firms like Burtch Works stay at the forefront of the tools available in the industry, and provide invaluable resources to our network. I believe that our focus on knowing the latest in recruiting methods and technology, and providing original and interesting research to the community truly sets us apart from our competitors.”
Stacy is the Social Media Manager at Burtch Works, with a background in creative writing and a degree in Marketing with a concentration in Social Media Marketing. She has helped to grow and manage all of Burtch Works’ marketing and social media activities over the past four years.
“Having an online presence has become an essential part of staying current in today’s market. Our recruiters all have considerable expertise in their specialties, and so my goal is to have our social media channels communicate their hiring and career insights, focusing on topics of importance to our diverse audience.”
Before coming to Burtch Works to be the Business Development Specialist, Caroline earned a Master’s degree in fine art, and then worked as an Admissions Recruiter at an art college, as well as on the sales support side at a specialized staffing firm. She now supports Burtch Works’ recruiting teams by focusing on client acquisition and marketing.
“Through working in recruiting, sales, and marketing at different points in my career, I’ve come to realize the importance of developing business relationships by using effective communications in all avenues, whether it is by email, phone, social media, or some other method. In my role, this translates to creating a strong first impression with firms that can lead to a mutually beneficial and long-lasting relationship.”
Mary Vanden Plas
Before coming to Burtch Works to assist Linda Burtch, Mary earned a Master’s degree in International Relations then worked in the fast-paced IT department of a major mortgage company. She leverages her extensive knowledge of technology to help Burtch Works more efficiently and completely serve its clients and candidates.
“With all of the tools that technology and the internet provide, you’d think finding a job would be easy, but in fact, it seems to have only become more dehumanized and overwhelming. Burtch Works provides the human touch that job matches need to be truly fruitful and successful for the long-term.”
Tim’s career includes over 20 years as a quantitative executive, including senior leadership positions at Starcom Worldwide, Information Resources Inc. (IRI), SPSS/IBM, and Mintel, Ltd. Now, he lends his expertise to executives and companies around the globe as a Founding Partner at Ressmeyer Partners, which is a coaching services company, and has partnered with Burtch Works to extend his considerable expertise to our network.
“I’m passionate about understanding human behavior and using my expertise to bring about change for individuals. My goal is to leverage my diverse background in nonprofits, academia, and corporate senior leadership to help leaders uncover their strengths and confidently succeed in their current and future roles.”