Meet Our Team
Here at Burtch Works, we believe in putting a face to a name. Our team consists of industry leading analytics and data science recruiters as well as market research recruiters. Look through our team bios below, and get to know our specialty recruiting experts.
Linda is the founder and managing director at Burtch Works, with more than 30 years of experience placing quantitative professionals. Her expertise has been widely cited in many news outlets, and her deep industry knowledge has made her an invaluable resource for clients and candidates alike.
“Having a long, vested interest in the quantitative and marketing communities, I know what works, and have a true belief that these professions will continue to evolve and grow in important and interesting directions. My greatest professional satisfaction comes from helping candidates explore and realize their career potential, and working with clients to plan for and maximize the potential of their business.”
With more than 20 years’ experience in recruiting and human resources, Sandy is our go-to recruiter for candidates in direct, digital, and quantitative marketing. She is a firm believer in the adage that people hire people.
“Along the way I have developed relationships with hiring managers and corporate human resource professionals, allowing me to put my candidates directly in front of the decision makers, instead of getting lost in the black hole of the Internet resume submission process.”
After graduating from the University of Illinois with a master’s degree in human resource development, Katie spent six years as a recruiter and human resource generalist for the city of Chicago. As a specialist in quantitative marketing science and operations research, Katie helped launch Burtch Works’ mid- and junior-level analytics practice, and has been working with analytics professionals for over nine years.
“Recruiting is often an evolving process, and developing long-term relationships is critical to making the process a success. Qualifications listed on the big job boards are only a part of the picture. Personal connections made by a recruiter and strong relationships will lead to a successful match that is likely to last.”
Naomi began her career in the marketing research world, working with Knowledge Networks, Ipsos, and GfK, and now works closely with Linda Burtch, working on Burtch Works’ data science opportunities.
“As a recruiter, I’m committed to sharing my extensive knowledge of the hiring process with our candidates, and I believe that it’s critical to have a genuine interest in seeing candidates find a good match in order for them to be successful.”
Prior to recruiting with Burtch Works’ Marketing Research team, Karla worked in various client services, account management and business development roles at SymphonyIRI, Knowledge Networks and Dimestore (both now part of GfK). Having worked in marketing research before joining the team, Karla said the transition to recruiting for the industry was seamless.
“In my previous positions, I was tasked with creating relationships and cultivating trust, and I do the same thing as a recruiter. I work with clients and candidates to forge meaningful, long-term partnerships, which is something I truly enjoy.”
Before joining Burtch Works, Kit worked in the marketing research industry itself with a focus in qualitative research, most recently at The Futures Company within Kantar (the Market Research, Insight and Consultancy Division of WPP). Prior to that Kit worked at TRU — a boutique insights firm specializing in the youth demographic.
“Because I’ve spent time within the industry itself, I am acutely familiar with the ins and outs of marketing research and insights. I can leverage my background in research to uniquely understand what our clients seek in talent, as well as what our candidates bring to the table, and develop relationships that lead to matching our clients with top-notch marketing research professionals.”
Flora is well-versed in the analytics space, having been a quantitative market researcher at Nielsen for various CPG and retail clients. Prior to that, she began her professional career at Rosetta (New York-based digital ad agency) as a marketing consultant. Flora holds a degree in Psychology and Chinese from the University of Pennsylvania.
“Effective job placement isn’t simply matching requirements with a resume; uncovering the human element and the deeper cultural fit are what make a career so rewarding and successful. Having worked in the analytics industry for a number of years, I have a firm handle on what success means across this diverse landscape, and I am confident that both clients and candidates will reap the benefits of my expertise.”
With over 15 years’ experience recruiting in the quantitative fields, Heidi is one of our most experienced specialists. She is currently an executive recruiter on our quantitative team, assisting with the credit risk specialty, and balances her time at Burtch Works with her career in photography.
“Regardless of how technical our society becomes, strong personal relationships will always win over a faceless job process. We are committed to building those relationships with both our candidates and clients, which is why we have such deep relationships with so many of them.”
Before coming to Burtch Works, Caroline earned a Master’s degree in fine art and then worked as an Admissions Recruiter at an art college, as well as on the sales support side at a specialized staffing firm. She now partners with Naomi Keller on the data science recruiting team, specializing in data engineering roles.
“Through working in recruiting, sales, and marketing at different points in my career, I’ve come to realize the importance of developing strong relationships in whatever I do. As a recruiter, transparent communication is crucial to making the hiring process as smooth as possible for job seekers and clients alike, and is the basis of forming mutually beneficial, long-lasting relationships.”
Kate began her career working for Ipsos on quantitative research projects and continued her career at a retail marketing firm where she used data and consumer insights to help drive business decisions and solutions. She now works with Sandy Marmitt on digital and web analytics roles.
“Thanks to the swift changes in technology over the past few years, the digital space – and the recruiting world itself – have seen immense changes. Keeping up can be a challenge, but as a recruiter being adaptable is a distinct advantage, so I endeavor to draw on my research skillset to determine the best fit for each role.”
Before coming to Burtch Works, Brian spent several years in social science research at NORC at the University of Chicago and Abt Associates working on studies for a variety of government agencies. Brian now works alongside Naomi Keller and Caroline Evans on the data science recruiting team focusing on operations research roles.
“Through all of my career, I have found relationships to be the key to success. Knowing that Burtch Works places a high value on building relationships with both candidates and clients, I’m excited to work with professionals and employers to form great relationships that will lead to even greater accomplishments.”
Matt spent over 13 years in the market research industry and has extensive account management experience in healthcare and public-sector research. He provided hands-on client service to one of the largest health care insurance providers and helped manage their national brand tracking study, as well as co-managing patient satisfaction health care studies with hundreds of thousands of responses. He now works with Heidi Kalish on credit risk roles.
“Most of the research contracts that I oversaw were bound by government regulations and needed me to be meticulous in my supervision. I am able to bring that same level of accountability to my position at Burtch Works to ensure that I am finding the best fit for the roles that I am representing.”
Prior to Burtch Works, Stefan graduated from the University of Iowa with Bachelor’s degrees in International Relations and English, and he previously worked in recruiting for actuaries and predictive modelers in the insurance industry. Stefan now works on the junior-level quantitative and analytics team at Burtch Works.
“As a recruiter, I’ve learned that the most successful recruiting processes have strong relationships formed at their core. I strive to create meaningful connections with both candidates and clients to best understand and fulfill their needs, creating beneficial, lasting relationships.”
Stacy is Burtch Works’ Director of Marketing & Social Media, with a background in creative writing and a degree in Marketing with a concentration in Social Media Marketing. She has helped to grow and manage all of Burtch Works’ marketing, content creation, and social media activities over the past four years.
“Having an online presence has become an essential part of staying current in today’s market. Our recruiters all have considerable expertise in their specialties, and so my goal is to have our social media channels communicate their hiring and career insights, focusing on topics of importance to our diverse audience.”
Mary Vanden Plas
Before coming to Burtch Works, Mary earned a Master’s degree in International Relations then worked in the fast-paced IT department of a major mortgage company. She leverages her extensive knowledge of technology to help Burtch Works more efficiently and completely serve its clients and candidates as Burtch Works’ Senior Manager of Operations & Research.
“With all of the tools that technology and the internet provide, you’d think finding a job would be easy, but in fact, it seems to have only become more dehumanized and overwhelming. Burtch Works provides the human touch that job matches need to be truly fruitful and successful for the long-term.”
Travis recently received his Bachelor of Science degree in Business, with a minor in Communications from Hope College. As an Operations Associate he provides administrative and database support to Mary Vanden Plas and the Operations & Research team.
“Throughout my professional career I have grown to value the importance of relationships. Here at Burtch Works, we understand that our work has the potential to change lives by focusing on developing valuable and healthy relationships with our candidates and clients.”
Tim’s career includes over 20 years as a quantitative executive, including senior leadership positions at Starcom Worldwide, Information Resources Inc. (IRI), SPSS/IBM, and Mintel, Ltd. Now, he lends his expertise to executives and companies around the globe as a Founding Partner at Ressmeyer Partners, which is a coaching services company, and has partnered with Burtch Works to extend his considerable expertise to our network. Visit his website to learn more.
“I’m passionate about understanding human behavior and using my expertise to bring about individual change. My goal is to leverage my diverse background in nonprofits, academia, and corporate senior leadership to help leaders uncover their strengths and confidently succeed in current and future roles.”